Summary report of the event:
Industrial visit to well esteemed milk plant “Verka”, Mohali was organized by Department of commerce, CBSA, for the students of B.com 3rd semester on 9th October 2023. On the arrival of students to the plant, the manager in charge over there had an interaction with the students about the overall manufacturing process and the latest technology used to manufacture their products. The students were taken to the assembly line and shown the manufacturing and packaging of milk and flavored milk. The technology used in this processing of flavored milk, processing milk based products and overall packing process has also been discussed and shown in real to students, so that they can acquire practical knowledge in processing, value addition and marketing practices in detail along with this the Quality Standards to be used during the manufacturing process was also well explained by the manager.
At last, Marketing and sales manager discussed whole marketing of the company in detail, that what are the methods used for sale lines and how prices are being fixed, who are the competitors and how Verka Company successfully handled the Pandemic situation. At the end, the various queries of the students were undertaken in a very effective manner. The staff of the plant was very co-operative and the visit to the plant was very knowledgeable and resourceful.
Student Feedback: Students applauded the infrastructure of company along with the processing unit, which enlightened them about the factory process and latest trends and techniques. Students have also praised about the hospitality and the safety measures taken. The entire industrialist appreciated the efforts of CGC for organizing the industrial visit, which enhance the professional and practical knowledge of the students.
Faculty Coordinator Name, Designation, Dept. Name & Email ID:
Ms. Sarabjit Kaur, Assistant Professor email id: sarabjit.3727@cgc.edu.in
Ms. Amrita Saini Assistant Professor email id: amrita.4876@cgc.edu.in
Number of participants: 53
Learning Outcomes:
PO1: Students gain firsthand exposure to the entire manufacturing process. They learn about the different stages involved and gained practical knowledge in processing, value addition and marketing practices in detail along with this the Quality Standards to be used during the manufacturing process
PO2: Students acquire the knowledge, skills in different areas of communication, decision making and innovation in day to day business activities. This hand-on learning helps them understand the theoretical concept they have studied in classroom.